SILICONE WEDDING RINGS NEAR ME – It’s a fairly simple story, says the groom’s founder and commitment.
KC Holiday and his friend Ted Baker have founded QALO (pronounced Kay-lo) in Santa Ani, which manufactures tires that are consumed by people whose lifestyle makes it harder to wear a golden ring. It’s a diamond.
SILICONE WEDDING RINGS NEAR ME
QALO – an acronym for quality, sports, love and nature – rings made of silicone, are flexible and found in a niche between sports enthusiasts, athletes, freemasons, military soldiers, police and firefighters.
“We came a way to get a short name, but a meaningful meaning would have been to shorten,” says Holiday, 30, inspired by the name of the company. “So we looked at how we transported our products.”
Rings ranging from about $ 20 to $ 50 are included in various publications and publications, including ESPN, Outside, and Brides.com.
Orange County’s South Vacation and Washington-born Baker became a friend of 2012 when they worked together at Beverly Hills Restaurant.
Both have recently married and participated in various sports.But during each game of golf and every tennis game, the ring came out and was distributed to a sports bag, said Holiday.
“We are both” it doesn’t make sense “, said Holiday,” There must be a ring that we can use all the time without it and always remove it. they asked if other people had the same problem. ”
Two men began to think and think of a silicone ring that can be used during physical exercise without damage or injury.
Partners have launched QALO 2013 from Copper Coffee Maker.”We got the first set of tires and played them all by hand, hand-packed, handed over and made ourselves,” says Holiday. “We were just two new entrepreneurs who started their business.”
Through market research, Holiday and Baker have decided that firefighters, military personnel and athletes can be their target market.
Holiday also had a relationship with Cincinnati Bengals Andy Dalton’s baseball player who used a QALO ring instead of a wedding ring.
“When I started using it, I had a number of matchmakers and people who asked me what the ring is because it looks very different from the ring – the wedding that most people use,” Dalton said in his video in Youtube.
Other NFL players who noticed the Dalton QALO ring began to use it when the brand gained momentum.
“I’ll take it from the beginning of the football season to the end,” says Kirk Cousins of Washington Redskins for promotional QALO video on YouTube. “When I was a few years ago, I had my own wedding ring, I was afraid I would lose it because I had to remove it from every job, game or exercise.”
Dale Earnhardt Jr. (NASCAR), NHRA’s largest athlete, Courtney Force, Chris Weidman, OCT hunter and CrossFit champion Jason Khalipa are top athletes who also use QALO tires.
Kent Charnley Laguna Beach is not a great athlete, but he is an enthusiastic surfer.Charnley said he had lost two QALO tires in the water and that he had changed the company every time.
“My wife doesn’t even use her diamond ring,” Charnley said. “Use this.”As the company grew, it laid the tires on thin firefighters, “thin blue” tires for law enforcement agencies and tires that represented five firefighters. Army.
QALO also produces tires that can be stacked and “collected” and crosses several rings with the same finger, symbolizing the connection between family and friends.
The company also included T-shirts and baseball caps.Holiday said the company failed to sell the product, but to create a brand.”It’s almost an ideology, a lifestyle that gives the family an advantage,” says Holiday.Go to qalo.com for more details.